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Tuesday, June 25, 2013

Top 9 Tips Business Owners should know about Internet Marketing for their Company





Part II of a III Part series
SEO


When you search on Google do you go past the first page? Most people don’t have the time or patience. Search engine optimization can help your business make it’s way to the first page on Google & Bing.




Measurable


Almost everything on the internet has the ability to be tracked if not everything. All major search engines are equipped with an analytical tool which can track how many visits your site has had, your positions on major search engines and things like your bounce rate. Its helps your business because you can see which methods work for your company and use them while continually improving.




Pay Per Click


Want to bring instant traffic to your site? A PPC Campaign is the best way to do that. Google, Bing, Facebook, Yahoo, and LinkedIn all offer paid advertisements. Deciding on a daily budget is the hardest thing to do when you’ve hired OptFirst to manage your campaign.










Stay tuned for the last part of our three part series… We will talk about the how to stay in the know and keep your current customers. We’ll also talk about offline marketing and its importance.

Monday, June 24, 2013

Top 9 Tips Business Owners should know about Internet Marketing for their Company



Part I of a III Part series





Target Audience


Identifying your audience is important, once you have done so then you will generate more traffic to your website, therefore making your advertisement an investment versus a loss.




Content


Keeping up with your Blog or Website although it might take time and research is the key to your reputation. If you provide your customers with unique content they will stay interested and coming back more often than not to your site or your business.




Social Media





Facebook, Twitter, and Instagram are all sites that are always buzzing with new trends and conversations, they are very important for you business to take part in. Keeping your social media sites current and full of chatter is the goal, which in turn keeps your business fresh in the customers mind.






Tomorrow will be Part II where we'll talk about SEO and Pay Per Click!